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UX Solutions

Design that feels effortless, because every step is intentional.

I've spent the past decade turning vague product ideas into clear, intuitive experiences. My approach is practical: talk to real users, map real journeys, and trim every ounce of friction.

Strategy
Design
ux-solutions

Why work with me

  • I start with evidence, not assumptions. Research sessions, quick interviews, and data digs come first.
  • I translate findings into user flows that even non-designers can follow.
  • I defend simplicity—because the simplest path is usually the most profitable.

My process (fast but thorough)

  • Discover – Lightweight research, stakeholder chats, user interviews.
  • Define – Personas, flowcharts, and a north-star outcome we all agree on.
  • Design – Rapid wireframes → clickable prototypes → polished UI.
  • Validate – Usability testing and a tight feedback loop with the dev team.
  • Deliver – Annotated Figma files, dev hand-off docs, and a clear next-step roadmap.

Typical deliverables

  • Journey maps & wireflows
  • Low- and high-fidelity prototypes
  • Design-system ready components
  • Heuristic & accessibility audit report

Results I'm proud of

  • 32% onboarding drop-off reduced to 6% for a fintech client.
  • Checkout time cut in half for a B2C marketplace.
  • Design debt eliminated for three SaaS teams in under six weeks.

Need a Clearer, Calmer User Journey?

Let's Talk